We are pleased to welcome True Prosperity Advisors, a Rockford, Illinois-based advisory firm overseeing approximately $162 million in client assets, to the Affiliated Advisors community. Led by Financial Advisor Gary Love, CFP®, CPWA®, CEPA®, alongside Registered Assistant Simeon Hanson, the team brings a strong commitment to helping families align their financial decisions with their goals, values, and priorities.
Previously affiliated with Baird, True Prosperity Advisors selected Affiliated Advisors for its combination of personalized, relationship-driven support and comprehensive resources designed to help independent firms thrive. Through this partnership, the team gains access to expanded technology, investment solutions, financial planning capabilities, and hands-on operational support.
We look forward to supporting Gary and his team as they continue delivering exceptional client experiences while positioning their practice for long-term growth.